Case Study

TAYLOR’S INT. SCHOOL

Taylor’s International School (TIS) provides exceptional learning environments for children from Early Years to Secondary. Like many other schools, TIS seeks to strengthen brand awareness and reputation by offering scholarships to Malaysian students who have excellent academic records and active involvement in co-curricular activities

Goals:

Drive awareness, provide information and generate interest enquiries for the scholarships offered.

Solution:

Our PROPAGANDA solution provided TIS scholarship offer information to parents from a credible and influential 3rd party source which contributed to a significant portion of the client’s lead generation KPI.

19.8

thousand content views

84

unique and qualified leads

“The Propaganda solution exceeded the view expectations and generated high-quality leads for us. The real-time performance dashboard provided also gave us peace of mind that the right audience was viewing the content.”

– Lau Kuan Cheng, Head of Marketing, Taylor’s Schools.