Case Study
AIRASIA
In line with the rise of e-commerce and all that goes along with it, AirAsia is now strongly touting the benefits of buying its AirAsia Duty Free & Merchandise online on their e-commerce platform, OURSHOP.COM as it promises to make life way more convenient for all looking to pick something up at incredible value.
Goals:
Educate audiences on the benefits of buying AirAsia Duty Free and Merchandise online.
Solution:
Our PROPAGANDA solution helped AirAsia reach approximately one million Malaysians and drove more than 30,000 content reads through optimised content.
1.0
million estimated reach
14.4
million impressions
30.3
thousand content views